Andrew Oved·Dec 15, 2025Great Books I’ve Read — Part VIIMy (very long overdue, with part VIII already in queue) takeaways from books I’ve read and recommend, short(-ish) and sweet. (For past…
InReformation PartnersbyAndrew Oved·Nov 21, 2025Vertical SaaS vs. Vertical AI: a distinction with a (key) differenceWhat does “Vertical AI” actually mean, and what are the implications for founders?
InReformation PartnersbyAndrew Oved·Oct 24, 2025Reformers [Season 2, Episode 1]: Seth Cassel, EveryMundoThe Co-Founder & President of EveryMundo shares his thoughts on “fracking” niche markets, betting on underestimated talent, and navigating…
InReformation PartnersbyAndrew Oved·Jan 11, 2024AI is Not the Death of Vertical SaaSWhat the All-In Podcast gets wrong about vertical softwareA response icon6A response icon6
InReformation PartnersbyAndrew Oved·Jan 8, 2024The Importance of Understanding Your Ideal Buyer Persona (IBP)Why SaaS startups should delve deeper into their Ideal Customer Profile (ICP) to gain more granular, purchaser-level insights
Andrew Oved·Dec 18, 2023Great Books I’ve Read — Part VIMy (*long* overdue) takeaways from books I’ve read and recommend, short(-ish) and sweet. (For past recommendations and takeaways, check…
InReformation PartnersbyAndrew Oved·May 31, 2023The Resilience of Vertical SoftwareValue propositions that enable vertical software businesses to thrive in difficult economic environments
InReformation PartnersbyAndrew Oved·Sep 30, 2022Out-of-Stock Channel PrioritizationA playbook for omni-channel brands when facing inventory shortagesA response icon1A response icon1
InReformation PartnersbyAndrew Oved·Jun 29, 2022Simultaneously vs. SequentiallyA framework for bootstrapped founders considering their first outside capital
InReformation PartnersbyAndrew Oved·Mar 31, 2022Reformers [Episode 11]: Chris Meade, CROSSNETThe Founder & CMO at CROSSNET shares his thoughts on inventing a new sport, landing marquee retail accounts, making the most of your…
![Reformers [Season 2, Episode 1]: Seth Cassel, EveryMundo](https://miro.medium.com/v2/resize:fill:160:106/1*lCTCnDKkKhqvL9_lLgyp-Q.jpeg)
![Reformers [Season 2, Episode 1]: Seth Cassel, EveryMundo](https://miro.medium.com/v2/resize:fill:320:214/1*lCTCnDKkKhqvL9_lLgyp-Q.jpeg)
